Blog

New Tools for Small Business Owners

Posted by on Jun 18, 2014 in Local Search | Comments Off on New Tools for Small Business Owners

New Tools for Small Business Owners

Google has created Google My Business, a one-stop shop for small business owners looking to increase their visibility within Google search, Google Maps, and Google+. Users will also be able to access their applications in one place.

In order to avoid the need to make duplicate entries while still providing information across all Google products, users will only need to enter their information one time and it will populate into all of Google’s services. TechCrunch reported that to create ease of use and rival Facebook “owners can post news, events, photos and other updates they want shared with customers.”
Exploring “Google My Business”

Let’s jump right in and take a look at the updates. As soon as you login you will be guided through a tour of the new updates and instructions on how to interact with the platform.

read more

Local Area Code on Google+ Local Page

Posted by on Jun 9, 2014 in Local Search | Comments Off on Local Area Code on Google+ Local Page

Local Area Code on Google+ Local Page

Using your local area code phone number as your primary phone number on your Google+ Local page is considered a best practice. The area code of the phone number should match the area code/codes traditionally associated with your city of location.

This may seem obvious, but the local search engine results reveal that some businesses take a wrong turn here and publish a toll free number, instead. Alternatively, they might publish a cell phone number or call tracking number with a different area code.

read more

Will They Find Your Business?

Posted by on Jun 1, 2014 in Local Search | Comments Off on Will They Find Your Business?

Will They Find Your Business?

The internet is a big place, but when people are looking for a local business, search engines and internet yellow pages help them focus on the businesses in a much narrower geographic area. A quick statistic to help put this in perspective: Of the over 10 billion unique searches done each month in the U.S., 40% have local intent. People want to find businesses that are nearby, easy to locate, and open when they need them, and they use local web listings found in destinations like Google, Yahoo, & Bing to find them. With over 15.7 billion local searches performed each year and over 62 million navigation devices, it is essential the information displayed about your business is accurate and up-to-date.

read more

Benefits of Using Facebook Places

Posted by on May 25, 2014 in Local Search | Comments Off on Benefits of Using Facebook Places

Benefits of Using Facebook Places

One of the most effective forms of marketing is word-of-mouth advertising, which is being kept alive through the social networking sites in this digital age. Facebook Places is one such tool for advertising, which businesses can also use to encourage customers to share their experiences and opinions about them. The best part is that all a business has to do is just put in some effort to create the Places page, without having to spend thousands of dollars that would otherwise be required for advertising.

Using the Facebook Places tool for internet marketing is highly beneficial for businesses, especially those targeting local markets. Free word-of-mouth advertising… Targeted local audience… Find more customers… Boost Sales…

read more

73% Lose Trust in Brands Due to Inaccurate Local Business Listings

Posted by on May 18, 2014 in Local Search | Comments Off on 73% Lose Trust in Brands Due to Inaccurate Local Business Listings

73% Lose Trust in Brands Due to Inaccurate Local Business Listings

When an online local listing for a business is incorrect, who’s to blame? The business owner? The search engine? The competition?

Regardless of fault, the majority of people (73 percent) say they lose trust in the local business when it happens. And 67 percent say the same if they get lost due to faulty location information. This, according to recent survey data released by Placeable.

read more

Google Maps Upgrade Creates Duplicate Listing Issues

Posted by on May 11, 2014 in Local Search | Comments Off on Google Maps Upgrade Creates Duplicate Listing Issues

Google Maps Upgrade Creates Duplicate Listing Issues

Google has been automatically upgrading Google Place listings from the old system to the new Google Places dashboard. With this upgrade, there may be conflicts that prevents the upgrade from completing. The latest conflict is that there are duplicate listing issues and Google needs you to step in, fix the issue and then complete the upgrade process.

The key to establishing trust and credibility with search engines like Google is to make sure you have claimed each of your business listings and insure your business name, business address, business phone number, and website address is consistent in distribution throughout the web.

Contact Fusions Edge @ 800-464-7178 to address your local listing issues.

read more

How to Make the Best Use of Facebook?

Posted by on May 4, 2014 in Local Search | Comments Off on How to Make the Best Use of Facebook?

How to Make the Best Use of Facebook?

Facebook has really changed the way people go about promoting there business. With so many people with varied interests available on a single platform, there is something for everyone. All you need to do is find the right target audience and then market your business to them.

Many people feel that simply having a page or a group on Facebook is enough to help their company. It cannot be further from the truth. In fact, if you are not going to use it properly, then it can be more disadvantageous than not being on Facebook.

Facebook provides you all the tools required to reach these people. SEO… Viral Promotion… FaceBook Ads… Free social community…

read more

Making the Best Use of Google Places

Posted by on Apr 27, 2014 in Local Search | Comments Off on Making the Best Use of Google Places

Making the Best Use of Google Places

Google Places is a straightforward service from Google to help small business make themselves visible and searchable on the internet, by people from a particular locality they cater to. Google Places is free and allows businesses to put themselves on the web with little effort, which makes the service and excellent marketing option for small business owners.

Now that you know about the benefits of Google Places, here are a few tips on how you can make the best use of this service.

Use Keywords… Add Images and videos… Have a Google Places page for every location… and Encourage reviews

read more

How Twitter Can Help Your Business

Posted by on Apr 20, 2014 in Local Search | Comments Off on How Twitter Can Help Your Business

How Twitter Can Help Your Business

The power of Twitter as a marketing tool has been realized by many small business owners, who are using it to help their businesses grow. Considering that it costs very little to market a product on Twitter, small businesses should definitely use this tool for boosting their local internet marketing activities. With around 200 million users sending out the same number of micro-blogs (approximately) every day, Twitter is certainly an effective channel for communication. However, this social networking site is not just for teenagers or celebrities tweeting about their daily activities.

Surveys and feedback… Manage your online reputation… Boost sales with special offers and discounts.. Keep an eye on your competition… Promote your company blog

read more

Why You Need Google Places

Posted by on Apr 13, 2014 in Local Search | Comments Off on Why You Need Google Places

Why You Need Google Places

Google Places is a straightforward service from Google to help small business make themselves visible and searchable on the internet, by people from a particular locality they cater to. Google Places is free and allows businesses to put themselves on the web with little effort, which makes the service and excellent marketing option for small business owners.

Google Places is the local Yellow Pages …

read more
© FusionsEdge, 2015. All rights reserved. Privacy Policy , Terms And Conditions 800-464-7178